So kind of like making that a part of the marketability of going to theater. At least in a theater, you know, everyone's vaccinated and everyone's wearing a mask. Especially since a lot of in New York, like you have to show proof of vaccination to get everywhere, but all the indoor venues, your maskless, for the most part, you know, like restaurants and bars and that kind of stuff. So how different is it to - and, you know, and even it might be better - to go into a theater where people have to be vaccinated. It's interesting because I mean, I take the bus every day, twice a day, with people that I don't know. So finding ways to educate people, and let them know that, hey, it's really not that hard or difficult to get in, like houses are opening earlier to allow more time to get into the theater spaces. But the general public seems to think that it's a lot more complicated. That's like pretty much all that has changed about the theater-going experience. And it really is so simple, where it's like, you have your proof of vaccination, you show it with your ID before you go in, they check your bags, and you go through security, just like in the before times, and then you wear a mask the whole time. So yeah, I wouldn't know what to do either. I mean I haven't been back to New York in ages. So a lot of shows have been working to like create advertising and social content, describing the process - because that's another thing, too, where like the process of seeing a show in the age of COVID, I think is still confusing to Billy in Idaho, you know? So just like making sure. Which - to each, their own because I think there's valid arguments on both sides. Something that a lot of the shows are working on right now to kind of combat this issue, because that's kind of the major complaint is people still aren't comfortable gathering in a large group indoors. Yeah, I would say the most tricky thing has been convincing people that it is actually safe to come back to Broadway and back into the theater. So, in that vein, what has been the most difficult part of ushering the audience - get it, ushering - back into the physical theater and getting people to buy tickets again? I'm so happy that theater is back and to talk to you about theater. Quincy has worked as the Social Media Manager for the popular email newsletter, Morning Brew, was a Marketing Coordinator at as well as its subsidiary,, and is currently a Social Media Associate at RPM, a full-service advertising agency for several Broadway musicals. Joining us today to talk about theater, marketing, and all things social engagement is Quincy Brown. I'm Victoria Sprowls, the Podcast Producer. Welcome to an interview episode brought to you by The Arts, Management, and Technology Lab. It's about building a world around the thing that you're trying to push. But I think in general, social media is not about pushing your product, your brand, your show, whatever. So we can talk specifically about a show. I am always doing something to nurture both so there are no days off.I think the golden ticket with social in general. It’s the beginning of the music so It works itself out. It’s actually a perfect situation right now juggling both. It’s embedded with personality so my listeners may get to know me in the process
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